Articles by tag: functional-beverages

Adaptogenic Cocktails: Trend or Risk? Well+Good 2026

Well+Good calls adaptogenic cocktails the main trend of summer 2026. But doctors are sounding the alarm: hepatitis and thyrotoxicosis. Learn the hidden risks.

Affirmations on water bottles: the trend of conscious consumption 2026

Analyzing the new trend of water with affirmations: how brands turn hydration into a self-hypnosis ritual, who wins and why it is a cheap alternative to psychotherapy. Read more.

Nutricosmetics 2026: trends from Vitafoods Europe

Main trends in nutricosmetics from Vitafoods Europe 2026: collagen, drinks instead of capsules, GLP-1 nutrition and personalization. Find out how the beauty-from-within market is changing.