Articles by tag: gen-x

Women 45+ and pharma: the women's health market is growing

The women's health market will grow to $55.88 billion in 2026. Learn how pharma companies and Gen X are changing the industry. Read femtech trends.

Rave therapy: why women 40+ choose clubs for health

Women aged 40-65 find emotional support and an alternative to the gym in raves. 65.9% call this experience spiritual. Learn how rave culture is changing the wellness market.